query analysis

jtrant's picture

search term analysis: percentages of term use in a hitwise report

The question of what makes a 'meaningful' number of queries of an on-line resource has been lingering in the back of my mind ever since i did the analysis of the Guggenheim Museum search logs last fall. At issue, really, is how to profile and analyse the long tail of user searching. (There was a D-Lib article about this not long ago, that talks about ways to analyse the nature of the tail.)

What brought this back to mind was a Hitwise Newsletter report that included the following analysis of terms that contain 'summer'.

Search Terms Analysis: Search Analysis- "summer" Search Term Analysis
Most popular keywords containing the term "summer" for the 4 weeks ending 05/19/07

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