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Impact of Museum Websites - a comparison using Alexa

NOTE: This was an experiment, meant to test the method, not to produce a citable result. Read the comments.

The other day I was musing about what impact museums are having on the Web and who is 'punching above their weight'?  I began to ask how would we know, and it occured to me to check the relative Alexa rankings of museums (http://www.alexa.com/). This produced a few possible answers and lots of surprises, so I systematically looked through the rankings to find the (c. 200) 'museums' that ranked, by traffic, in the top 500,000 web sites worldwide. I included www.archimuse.com for comparison and amusement (which, if it was a museums, would have ranked 99 among museums).

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